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The Ruby Tree


Website, collateral and direction for a luxury homeware brand. This project was to aid in the promotion and launch of The Ruby Tree Collection and sit aside its primary pieces in Harrods London. Launching in 2014, The Ruby Tree is a collaboration between Welsh product designer, Bethan Gray and Islamic art and craft revivalist, Mitchell Abdul Karim Crites.

Bethan Gray and Mitchell Abdul Karim Crites set up The Ruby Tree to support artisans who handcraft the furniture and tableware designs in their debut range, which includes two collections.